Bud Light – Swear Jar

WE WON AN EMMY FOR BEST COMMERCIAL WITHOUT EVER ACTUALLY AIRING ON TV.

Bud Light tasked us with creating a viral video. Knowing they weren’t going to air the spot on TV, Anheuser Busch Inbev allowed us to try something a little racy. So we gave them a spot about a foul-mouthed office that uses their swear jar money to buy the office Bud Light.